makers of fresh and natural
PET FOOD  for a healthier lifeV

GMO Free

from the inside out,
from the beginning to the end

Pure is a new kind of food for your pets, based on natural ingredients and holistic care. We believe in comprehensive care and looking after the welfare of pets from when they are very young and throughout their lives.

Care begins from the inside out for happy, playful pets full of life. To achieve this, at Pure we select the best fresh, local and natural ingredients, using fresh meat that provides greater biological value along with vitamins, minerals and antioxidants appropriate to the needs of pets at every stage of their lives.

Pure Paper Bag

Why We Use Paper Bags?

There could be millions of reasons the use of paper bags proven to be far better than the use of plastics. In order to start with, taking about being highly biodegradable, brown paper bags are great for the environment as they tend to break down through degradation. On the other hand, most of the plastic carrier bags might take up to several years to degrade and break down.

Brown Paper Bags carry the ability to be recycled and hence it is considered to be a readily available option undoubtedly. They are indeed considered to be one of the best options to make earth a better place to live.

Holistic care

Holistic Care: feeding Souls

Care begins from the inside out for happy, playful pets full of life. To achieve this, at Pure we select the best fresh, local and natural ingredients, using fresh meat that provides greater biological value along with vitamins, minerals and antioxidants appropriate to the needs of pets at every stage of their lives.

NATURAL ingredients

Fresh and local, with all its nutritional value intact. Each ingredient is carefully selected for a single purpose: to provide maximum nutrition.

Natural ingredients
Fresh meat 1

Fresh MEAT

The fresh meat - of chicken, lamb and fish - that we use in Pure is suitable for human consumption and provides proteins of high biological value, greater digestibility and all the essential amino acids.

Fresh meat 2
 
Heart cooking process

HEART cooking process

Because we cook our products from the heart, as you would at home, using fresh ingredients, cooking slowly and at low temperature, we maintain the quality and benefit of the original nutrients and maximise their assimilation.

HYPOALLERGENIC

All our products are single protein, which eliminates the risk of allergies or intolerance to a specific protein.

Why choose Pure?

Why choose Pure?

At Pure, we manufacture our products with holistic ingredients of the highest quality. From a careful selection of proteins, fatty acids, minerals and vitamins we create food that cares for pets from the inside out, promoting their immune system, energy levels, health and thus their well-being and happiness.